Park PulseInternet vs reality

When a national park goes viral, do the crowds actually follow?

Park Pulse compares online attention with official U.S. National Park Service visitation to reveal when interest and real park use move differently.

Featured finding

Yosemite National Park

July–September 2025 vs July–September 2024

Yosemite went viral. The park did not get busier at anything close to the same rate.

Attention surged. Visits barely moved.

Explore Yosemite →
Online attention+221.6%Wikimedia pageviews
versus
Recreation visits+2.4%National Park Service
Two public signals

What Park Pulse compares

The measures are normalized separately. Pageviews are never treated as visitor counts.

Online attentionWikimediaMonthly English Wikipedia pageviews
Actual visitationNational Park ServiceOfficial monthly recreation visits